Director of Product Marketing (Remote)
Boston, MA 
Posted 7 days ago
Job Description
Director of Product Marketing (Remote)
Boston, MA /
Marketing /
Full - Time
As the builder of the Product Marketing function for 1upHealth, the Director of Product Marketing will manage 2 product marketing specialists and build strategic process development planning and overseeing all deliverables for the product marketing team.
In this role, you'll get to:
    • Work with engineering, product, sales and other team members to create product marketing strategies
    • Manage a team of 2 product marketing associates
    • Analyze market and competition to identify trends to create meaningful use cases
    • Work with product to understand users pain points to translate into solutions to solve their problems
    • Support other marketing members by providing your subject matter expertise, in reviewing blogs, press releases, webinars, and other demand generation activities.
    • Develop and implement a product marketing plan that is aligned with the product road map.
    • Oversee the development of educational materials, training and demos
We are looking for people who have:
    • 5+ years product marketing experience, including ability grow and engage customers
    • 2 years of experience managing product marketing team members.
    • Experience launching high visibility products to our users.
    • Product marketing planning and implementation.
    • Market automation platforms. Pardot experience.
    • Ability to collaborate with internal and external teams
    • Experience in messaging and positioning based on buyer persona
You may also have:
    • Experience in healthcare tech
    • Experience in B2B environments targeting Payers and Providers

About 1upHealth
At 1upHealth, our mission is to unlock health data and improve industry outcomes. As leaders in FHIR interoperability, our platform makes it easier for partners to access, integrate, aggregate, and share data across a variety of systems. 1upHealth is building a data ecosystem to promote the digital transformation of the industry and encourage insight-driven healthcare.

We are proud to announce that we have been named 2022 Best Places to Work in the Small Company and Best Paying Company categories by Built In Boston.

100% Paid BCBS Medical and Dental Insurance for Employees
Vision Insurance
Unlimited PTO
Home Office Stipend
Commuter Stipend
Wellness Reimbursement
Parental Leave (16 weeks for birthing parents, 6 weeks for non-birthing parents)
Company Meetings with Free Lunch

Interested in our work, but don't see an opening that fits your background? Apply and let us know what you think we could do together.


Job Summary
Start Date
As soon as possible
Employment Term and Type
Regular, Full Time
Required Experience
5+ years
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