Product Copywriter
Reston, VA 
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Job Description
Product Copywriter
Job ID 2021-5375
Job Locations US-Remote | US-VA-Reston
Category Marketing / Communications / Public Relations
Type Regular Full-Time
Overview

NCI is a leading provider of enterprise solutions and services to U.S. defense, intelligence, health and civilian government agencies. NCI's AI solution, Shai(tm), scales humans with artificial intelligence by empowering the workforce to meet their mission by using best in class AI solutions coupled with our exceptional service offerings. Working with strategic partners, NCI is committed to bringing commercial innovation to missions of national importance. NCI is a mid-tier systems integrator headquartered in Reston, VA, and operates at locations across the globe.

NCI has been designated a 2020 Military Friendly Employer by MilitaryFriendly.com

Responsibilities

Looking to join a highly effective creative team laser focused on changing the government for the better? Look no further!

The Product Copywriter presents NCI's products in a clear, accurate, and compelling way. Our product copywriter does not simply describe our products - but helps sell them. From understanding our customer motivations to creating engaging content, our product copywriter tells the story of NCI's products.

Highlights of Responsibilities:

    Create compelling and engaging copy for product descriptions, promotional materials
  • Write clear and engaging content to describe NCI's products
  • Write and maintain product descriptions on the NCI Empower Platform as well as other online pages as needed
  • Conduct competitive research for identifying the strengths and weakness of products and concepts
  • Collaborate with NCI design team to create compelling graphics that support the written word
  • Apply SEO principles to maximize reach to our target audience
  • Accurately and succinctly describe the vision and value of NCI's products
  • Be an expert in the value of NCI products to properly translate technical details into benefits for our customers and partners
  • Closely collaborate with our product development organization to develop copy which resonates with our target buyer personas
  • Collaborate cross-functionally to ensure our product copy tells a strong story of how we solve customers' problems
  • Develop product copy that differentiates NCI's products from others in the market

Qualifications

Minimum Requirements:

  • Bachelor's Degree or equivalent related experience
  • Prior experience as a Product Copywriter, Copywriter or similar role
  • A portfolio of copywriting samples and published articles
  • Excellent writing and proofreading skills, creativity, time-management skills, and a strong attention to detail
  • At least seven (7) years of professional experience
  • Experience of working with MS Office, design software (e.g. Illustrator, Photoshop, InDesign, etc.), and Content Management Systems (e.g. WordPress)
  • Familiarity with keyword search methods as well as SEO tools as well as web analytics tools (Google Analytics, WebTrends, etc.)
  • At least two (2) years' experience in Government Contracting

Qualities We Seek:

In addition to the requirements of the position, we are especially seeking candidates who share our team values of transparency, humility, creativity, and action. Among the qualities we seek are:

  • Stellar communications and interpersonal skills
  • Strong attention to detail and organization skills
  • Proactive problem-solving ability
  • Strong visual, creative, and storytelling senses
  • Experience working in fast-paced environments with the ability to handle simultaneous projects and still meet deadlines
  • A passion for delivering and readiness to constantly iterate
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It is the policy of NCI to provide equal opportunity in recruiting, hiring, training, and promoting individuals in all job categories without regard to race, color, religion, national origin, gender, age, disability, genetic information, veteran status, sexual orientation, gender identity, or any other protected class or category as may be defined by federal, state, or local laws or regulations. In addition, we affirm that all compensation, benefits, company sponsored training, educational assistance, social, and recreational programs are administered without regard to race, color, religion, national origin, gender, age, disability, genetic information, veteran status, sexual orientation, or gender identity. It is our firm intent to support equal employment opportunity and affirmative action in keeping with applicable federal, state, and local laws and regulations. The information above has been designed to indicate the general nature and level of work performed by employees within the classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this position.

 

Job Summary
Start Date
As soon as possible
Employment Term and Type
Regular, Full Time
Required Education
Bachelor's Degree
Required Experience
7 years
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