Digital Events Marketing Manager
Phoenix, AZ  / San Diego, CA  / Austin, TX  / Tempe, AZ ...View All
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Posted 11 days ago
Job Description
Description

Position Overview

  1. Customer Events: Further develop the Zones relationship with prospects, emerging and established customers through hosting world-class events. Help sales teams open and develop opportunities at these events. This position will do this by leveraging virtual event platforms, social media and other digital tools.
    • Work with PPM and Sales to develop topical themes for each event and define target audience (partners and customers).
    • Negotiate with vendors to get the best rates.
    • Work with sales to select invitees two months in advance. Send invitation 6-7 weeks in advance.
    • Provide partners with overview and clear expectations for their presentations. PPM Directors should have final presentations at least 10 days in advance to review and amend if necessary.
    • One week prior to the event, hold a meeting with all attendees to review schedule and expectations.
    • After the event, follow-up with all customers to thank them for their attendance and ask for their input on a survey.
    • Track and communicate CRM results at 30, 60, 90 days.
  1. Corporate Events: Reinforce and strengthen Zones' culture, vision and values through corporate events for team members.
    • Field Roundtables
    • Incentives
    • Partner Field Engagement
    • Employee Training
  1. Budget: Stay within budget for all events by preplanning, forecasting, negotiating upfront and after an event.

Key Responsibilities

The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

The Digital Events Marketing Manager is primarily responsible for:

  • Event Planning:
    • Work with key stakeholders to understand the objective of each event and build an event strategy to accomplish this.
    • Evaluate venues or digital footprint for the event.
    • Negotiate with vendors to get the best rates.
    • Contract with the vendor that provides the most value at the lowest cost.
    • Manage invitation list and RSVPs
    • Create pre, during and post planning document to include the social media and communications plan.
  • Budgeting:
    • Build budget and determine funding sources. Stay within budget for all events by preplanning, forecasting, negotiating upfront and after an event.

We are seeking candidates with the following qualifications and skills:

EDUCATION/CERTIFICATION:

  • Bachelor's degree in Marketing, Business or related work experience required.

CERTIFICATES/LICENSES, ETC.: CMP preferred.

REQUIRED EXPERIENCE:

  • 3 years' experience in digital event marketing.
  • Direct marketing experience a plus.
  • Demonstrated project management skills and ability to budget and forecast.
  • Excellent communication and negotiation skills.
  • Must be able to travel 3-5 days per month on average
As a rapidly growing global provider of IT solutions, we've expanded from Seattle to Sydney and beyond - with reach in over 80 countries around the world. Today's top brands count on Zones and our world-class partners - Microsoft, Apple, Cisco, Dell, Lenovo, and more - to transform their enterprises. To support this transformation, Zones offers products and services across four Solution Environments: Workplace Modernization, Network Optimization, Data Center Transformation, and Security Fortification.

Zones offers a comprehensive Benefits package

While we're committed to providing top-tier solutions, we're just as committed to supporting our own team. Our employees enjoy a variety of comprehensive benefits, including medical/dental/vision coverage, life insurance, a 401(k) plan with matching provision, paid time off, and much more. And as a Minority Business Enterprise, a Corporate Plus member of the Northwest Minority Supplier Development Council, and an Equal Employment Opportunity Employer, our community is just as diverse.

At Zones, work is more than a job - it's an exciting career immersed in an inventive, collaborative culture. If you're interested in working on the cutting edge of IT innovation, sales, engineering, operations, administration, and more, Zones is the place for you!


At Zones, we don’t just acknowledge diversity, we make it the foundation of how we conduct business and how we support our employees and communities. Zones is a certified Minority Business Enterprise (MBE) and Corporate Plus member of the Northwest MSDC (Minority Supplier Development Council). We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, sexual orientation, national origin, age, citizenship, marital status, disability, gender identity or Veteran status.

 

Job Summary
Company
Start Date
As soon as possible
Employment Term and Type
Regular, Full Time
Required Education
Bachelor's Degree
Required Experience
3+ years
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