Sales Representative - Dealer Acquisition
Waukesha, WI 
Posted 28 days ago
Job Description
Do you want to be part of something bigger? For more than five decades, Generac has designed and manufactured diesel, natural gas, and bi-fuel generators…but we did not stop there! As we continue to grow both in size and in technological advances, we are pushing past the norm and pathing a way for the future. We are not simply satisfied with what is working now; instead, we challenge ourselves and continue to be a leader in our industry.
The responsibility of the Dealer Acquisition I role is to build a pipeline of potential dealers by performing outbound cold calls to domestic and Canadian businesses and fielding inbound phone calls from the Dealer Acquisition queue from businesses interested in partnering with Generac. This role maintains and tracks account progress in CRM and supports the new dealer process between Dealer Acquisition and Inside Sales Departments.  This position reports to the Dealer Acquisition Supervisor.

Essential Duties and Responsibilities:
  • Performs outbound cold calls to domestic and International businesses with the goal of selling those business owners on the idea of partnering with Generac Power Systems for the sale and maintenance of Generac products.
  • Fields inbound phone calls from the Dealer Acquisition queue from business interested in partnering with Generac for sales, maintenance and/or service.
  • Develops and compiles lists of prospective customers for use as sales leads based on information from ad inquiries, trade shows, direct mail responses, card deck leads, aged leads, bingos, dealer resellers, business directories, internet websites, and other sources.
  • Builds own pipeline of potential dealers through prospecting for new clients and reactivating dormant accounts.
  • Maintains and tracks account progress in CRMi-PowerLink.
  • Meets daily call volume expectations, ensuring meeting new dealer, revenue and daily call volume goals.
  • Meets customer support goals in terms of quality and service.
  • Supports the new dealer process between Dealer Acquisition and Inside Sales Departments.
  • Serves as back-ups to Customer Support Queues (pre-sales and post-sales).
  • Act as SAP Super User within functional area as assigned.
  • Performs other duties as assigned.

Minimum Qualifications:
  • High School Diploma or GED equivalent required;
  • Minimum 1 year of sales experience;

Preferred Qualifications:
  • Associate’s Degree;
  • Previous experience using SAP or equivalent ERP.

Physical Demands:  While performing the duties of this job, the employee is regularly required to talk and hear; and use hands to manipulate objects or controls.  The employee is regularly required to stand and walk.  On occasion the incumbent may be required to stoop, bend or reach above the shoulders.  The employee must occasionally lift up to 25 pounds. Specific conditions of this job include are typical of frequent and continuous computer-based work requiring periods of sitting, close vision and ability to adjust focus. Occasional travel.
Great Reasons to work for Generac:
  • Competitive Benefits: Health, Dental, Vision, 401k and many more
  • State-of-the-art facility with an onsite gym, walking trails, café, free parking and many employee activities
  • Scheduled events throughout the year that allow our employees, both current and retirees, to gather together and enjoy their time with their families and co-workers
  • Enjoy summer hours (Memorial Day – Labor Day)
  • Pride! When a storm strikes, Generac employees always rise to the occasion. Each time a storm hits many employees volunteer their time with the customer support team or on the production line while others go right into storm-affected areas to repair generators
  • We believe in having fun. From minor celebrations to major events, our employees balance their work by building a strong culture of teamwork and collaboration through a variety of occasions, including our Fun Days. Each Friday we relax in our jeans!
  • Product loan and discount programs
“We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.”

Generac Power Systems Inc. is an equal opportunity employer/Minorities/Females/Vet/Disability.


Job Summary
Employment Term and Type
Regular, Full Time
Hours per Week
Work Hours (i.e. shift)
Salary and Benefits
$18/hour training wage followed by $16/hour base plus commission potential
Required Education
High School or Equivalent
Required Experience
1+ years
Email this Job to Yourself or a Friend
Indicates required fields