Keeping Current Matters is looking for an experiencedContent Strategy Managerto envision, plan, and produce world-class educational content that illustrates what's happening in the real estate market. The Content Strategy Manager will translate hyper-relevant housing market insights and data-driven concepts into stories that are simple, effective, and easy-to-understand. This is a player-coach role that will lead a team of content creators to deliver daily written and visual narratives to the industry while rallying together behind the company's strategy and goals.

The Vision

Since 2007, KCM has been helping real estate agents educate their clients on the process of buying and selling a home.

We believe every family should feel confident when buying and selling a home.

We believe in education. When real estate agents are equipped with clear and concise insights about the housing market, they're able to help their clients make decisions they can feel good about throughout the real estate process.

About You

• You're a storyteller with the ability to turn information into actionable insights that make data come to life.
• You're a talented writer and editor with the critical thinking skills needed to generate new, exciting, and inventive ideas every day.
• You can instantly recognize the difference between good and GREAT content, and you know how to take good content and make it great.
• Your success depends on the success of your team, and you thrive in an environment where you can collaborate with others toward a common goal.
• You know how to challenge your team with the right projects to leverage their top talents while amplifying their professional growth.
• You have a passion for homeownership and the real estate market.

As ourContent Strategy Manger, you will own

• Content Strategy
• Lead the day-to-day content development process for articles, graphics, guides, videos, etc. that are included in the KCM product offering.
• Collaborate with the graphic design team to articulate topics for visualization, providing copy, editing, and ensuring graphics align with the written narrative.
• Define and evolve the standards for our content to continuously enhance quality, relevance, consistency, and uniqueness.
• Work closely with the data team to track, measure, and communicate relevant content KPIs, adjusting the strategy based on performance.
• Editorial Narrative
• Develop and deliver content that communicates current and ever-changing issues that impact the housing market (i.e., inventory, affordability, interest rates, current events, etc.).
• Read and research regularly to stay on top of data-driven real estate market trends and content marketing best practices.
• Hands-On Leadership
• Build, coach, train, and develop an editorial team to produce world-class educational content.
• Communicate through leadership and expertise by sharing relevant trends, actionable insights, and compelling stories internally and externally.
• Collaborate with the KCM Marketing and Member Success teams to amplify and reinforce the insights produced by the Content Strategy team.
• Model the KCM core values and set the example for your team to foster a strong culture.

For success in this role, you'll need

• 5+ years of experience and a proven track record writing and editing compelling written and visual content - whether in journalism, content marketing, or through educational curriculums.
• 3+ years of experience leading an editorial team as a coach and mentor with the ability to align the group with the company vision.
• Exceptional writing, editing, and storytelling skills with a strong attention to detail.
• A talent for creating professionally written blogs that are conversational in nature and backed by data and research.
• A natural intuition for compelling content and creative storytelling ideas for written and visual pieces.
• Ability to ideate and produce creative solutions that also translate data-driven insights into simple and effective stories.
• A drive to stay skillful under pressure while managing priorities and meeting tight deadlines in a fast-paced environment without sacrificing quality.

Ideally you possess

• Knowledge of the residential housing market and its primary drivers
• Experience in content marketing and editorial best practices
• Familiarity with digital CMS software
• Advanced skills in Microsoft Office and other programs (Google Drive, Evernote, etc.

The Whole Package

• Location Richmond, VA (Temporarily Remote COVID-19)
• Competitive compensation package with performance bonus
• Health Insurance with employee premiums 100% covered
• Fully covered Life & AD&D Insurance
• Vision Insurance (Optional)
• 401(k) with 100% company match up to 3% of salary and bonus (immediate vesting)
• Annual budget to purchase books and educational subscriptions
• Unlimited vacation policy
• Working with great people. We only hire people who lead, own, and exceed in everything they do.

KCM has been recognized in each of the last 5 years by Great Place to Work and has even hit number 65 on Fortune Magazine's Best Small & Medium Workplaces 2020. We always put our people and our culture first. Working with the KCM Crew feels like you're getting paid to collaborate with friends. We work hard and will challenge the best from you, and you'll be a key part of the team. We have a fun, exciting, and forward-thinking work environment where you'll be pushed to grow. We hope you'll help push us forward too.

KCM is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.