Digital Marketing Analyst

Omron Automation - Americas is looking for a proactive and focused Digital Marketing Analyst in Hoffman Estates, IL. This role will work alongside other Marketing Analyst roles, as a data guide, researcher, and analytical partner to optimize business strategies across the Americas, which will include: campaigns, advertising, inside sales, website experiences. The role will be responsible for analyzing, researching, and reporting on key performance metrics, data, and trends. The Digital Marketing Analyst will support the marketing analytics/measurement roadmap and strategies to help curate a data-driven culture of excellence. The ideal candidate will have familiarity working with marketing data sets, databases, and business intelligence (BI) tools. You must have the ability to translate complex business questions into simple answers that are easily digestible by key stakeholders. In this role, you will responsible for parsing through and analyzing disparate data sets to uncover actionable insights to enable Omron to make data-driven decisions.

Responsibilities:

• A key player in adopting best practices for analytics culture of excellence and how we leverage strategic insights for Omron Americas.
• Build digital marketing analytics communications, documentation, testing & metrics tracking reports with guidance from Marketing Analyst.
• Assist Marketing Analyst in monitoring digital marketing efforts.
• Work with Marketing Analyst to ensure the integrity of our data through ongoing maintenance and governance.
• Assist with creating analytic visual dashboards to answer questions based on business results.
• Collaborate with Marketing Analyst to maintain reporting schedules.
• Collect, prep, distribute marketing post=mortem analysis, and inbound/outbound reports.
• Perform marketing research and adhoc requests assigned by Marketing Analyst.
• Work closely within the Digital Marketing team to understand analytic objectives and requirements for providing recommendations.

Requirements:

• Degree in Data Analytics, Business, Marketing, or related field from a four-year college is preferred.
• Minimum five (5) plus years experience in related job discipline.
• Strong knowledge of data analytics and visualization tools; Google Analytics, Data Studio, Microsoft Power BI, Excel.
• Data mining and data analysis skills with the ability to clearly present complex information in a simple manner, discern business meaning, and recommended actions to stakeholders.
• Experience working with Oracle CRM and Hubspot preferred.
• Strong knowledge of digital marketing conversion tracking, analytical problem-solving and project management skills.
• Excellent verbal and written communication skills.

The Company:

*******2014-2020 National Best and Brightest Company to Work For!

*******2013-2020 Winner for one of the 75 Best Places to Work in Illinois!

*******2011-2020 Winner for one of the 101 Best and Brightest Companies to Work For in Chicago!

Omron Automation - Americas is a leading global manufacturer of industrial automation products focused on sensing and control technologies. We serve OEM machine builders and end users with a wide range of products that integrate easily into complete automation solutions, offer simple connectivity, and are backed by solid support services. Our extensive product groups which are primarily manufactured overseas include programmable controllers, robotics, servo motors and drives, operator interfaces, temperature controllers, sensors, inspection and machine vision systems, RFID track and trace systems, safety devices, and software.

Omron Automation -- Americas, headquartered in Hoffman Estates, Illinois, is the Americas industrial automation subsidiary of Omron Corporation, a $8 billion global technology company celebrating more than 80 years of success. Led by a management team where each member has 20+ years of experience in Industrial Automation, we are a midsize firm with a corporate culture of challenge, ethics and innovation. As we strive to grow the company and our market share, this position offers the potential to make a solid impact on the organization.

Omron's corporate core value of "working for the benefit of society" applies to our unique technical competencies in the areas of industrial automation, safety, security, environmental protection and healthcare in pursuit of a brighter future for all. As a corporate citizen that has long recognized and encouraged the importance of giving back to local communities and helping those less fortunate, Omron has demonstrated this over the years by designing a manufacturing facility which employs the disabled, making donations to aide those impacted by natural disasters, and sponsoring an annual Founders Day in which employees volunteer in the local communities across the globe

Our Commitment to Employees:

• Company Culture defined as a fast paced, multi-tasking, team focused empowerment of employees, creative, innovative and open communication type organization.
• Training and Career Development Program to give employees a learning path with the necessary tools and resources they need to help build their career at Omron.
• Great financial opportunities with competitive compensation, immediate 401k match with 100% vesting, profit sharing, and Blue Cross Blue Shield for medical, dental, vision and prescription drug benefits.
• Community Awareness that includes activities with local non-profit organizations and a Matching Gift Program.
• Work-Life Balance with Flexible Work Arrangements, Flexible Work Hours, and Sick/Vacation/Holiday Pay.
• Wellness Activities such as Walking Contests, Nutritional Learning Sessions, On Site Flu shots and Health Screenings.

Omron Automation- Americas is an equal opportunity employer.

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